Hungry Ghost Café – Logo & Branding Design
The Sound of Breaking Glass – Creative Studio developed the complete logo and branding package for Hungry Ghost Café, located in Avalon on Sydney’s Northern Beaches. Known for its fresh brewed coffee, Nonna’s homemade wagon wheels, toasted delights, and the now-famous jalapeño and meatball jaffle, the café is a local favourite with a strong personality.
The Concept
The client requested a “Stranger Things”–inspired typographical treatment for the café name, paired with visual elements influenced by protective deities and Tibetan Buddhist imagery. This combination brought together a sense of bold pop culture reference with deeper symbolic layers, resulting in a brand identity that is both eye-catching and culturally rich.
Deliverables
The project included:
- Custom logo design with bespoke typography
- Shop signage for street visibility
- Staff T-shirt graphics for a cohesive team look
- Rubber stamps for hand-stamping plain packaging
- Branded coffee cups for takeaway service
Outcome
The branding package captures the café’s unique blend of local charm, memorable menu, and distinctive visual style. It provides a consistent, adaptable identity that works across signage, merchandise, and packaging.
From Local Roots to Global Reach
From our Mid North Coast base, we collaborate with clients across Valla Beach, Coffs Harbour, Nambucca Heads, Scotts Head, Moonee Beach, Sapphire Beach, Port Macquarie, Newcastle, and surrounding areas, while also partnering with brands internationally. The Sound of Breaking Glass – Creative Studio delivers brand identities, packaging, and design collateral that connect with audiences wherever they are.